The story
Our storytellers and brand strategists shape the experience around your goals.
A story you can step inside
An immersive room that responds to your audience. We create the story, bring it to your venue and take care of the rest.
They don't watch. They walk in.
Your audience doesn't just watch your brand story. They become part of it. The room reacts as people move and gesture, so every visit feels a little different.
Everything you need, in one place:
The room
The Show Pod: projection and sound on three walls that respond to your audience.
The control
See Play Show, our cloud platform, runs the whole show and lets you adjust it from a phone.
What you can do with it
- Product launches and brand activationsMoments people film and share.
- Museums and cultural venuesBring collections, history and heritage to life.
- Property launches and sales centresLet buyers step into a new community before it's built.
- Exhibitions and trade showsA stand people remember, without building one from scratch.
- Corporate eventsConferences, summits and celebrations your team will talk about.
- Seasonal momentsRamadan, Eid, Christmas, Easter, back to school and more, with a new story for every season.
Your story, your way
Three ways to fill the room:
Made for you
A bespoke interactive story around your brand, from first idea to opening day.
Made yours
One of our ready-made Story Formats, styled with your logo, colours and products. The fastest way in.
Made by you
Already have content or a creative agency you love? Bring it, and we'll make it work in the room.
How it works
You bring the audience. We take care of everything else.
1
Tell us your plans
Your idea, your dates, your audience. We'll suggest what suits you best.
2
We create your story
You approve it. We handle the rest.
3
We install and run it
Set up in three days, with our crew on hand throughout. No technical know-how needed.
4
We take it away
We pack everything down and take it with us, ready for the next story. Nothing is left behind.
Run the show from your phone
Every Show Pod runs on See Play Show, our own cloud platform. It puts the whole show in your pocket.
- Adjust the show live while your audience is in the room
- Give different people on your team the controls they need
- Works on any phone, tablet or laptop, with nothing to install
You don't have to use it. Our crew can run everything for you. But if you'd like to be hands-on, it's there.
Discover See Play Show →Why the Show Pod?
Made to be remembered
People don't scroll past a room they're standing in. Your audience steps inside your story and is surrounded by it: they move, explore and discover. They stay longer, feel more and remember it. They film it and share it, so every visit reaches people who weren't there, and the conversation keeps going long after the event ends.
Sustainable by design
Keep the room, change the story. Most exhibition stands are used for a few days and then end up in a skip. The Show Pod is kept and reused for every story it tells, and the walls are lit by projection rather than printed graphics. A new story means new content, not new materials.
Hands-on or hands-off
Our crew takes care of everything. Your team doesn't need any technical know-how. If you'd like to be hands-on, See Play Show lets you switch stories or adjust the show from your phone.
Made by storytellers and marketers
We start with your story, not the technology. Our team has shaped campaigns for Samsung, Nestlé, Canon and Renault, so we understand brands and what they need to achieve. We start with your story and your goals, then build the experience around them.
Our team has shaped campaigns for
See it for yourself
Chorus at Dubai Design Week
The Show Pod makes its debut at d3, 3–8 November.
A private demo
Or book a visit to our showroom in Umm Al Quwain.
Pricing
Set-up and takedown
AED 15,000
Daily rental
AED 18,000 per day
Delivery
DubaiFREE
Other regions in the UAEAED 2,000
Outside the UAEGet in touch
Story content is quoted to suit your story. All prices exclude VAT.
Founding clients who book by 30 November get 5% off and free branding on the outside of the pod.
Tell us what you're planning
Tell us your plans and we'll send you a proposal with dates and a full quote.
Questions
How long does it take to set up?
Three days to install and prepare. Then it's ready for your audience.
Where can it go?
Indoors, for now, in any venue with enough floor space and power. We'll help you check your space.
How much space does it need?
The screens come in sizes from 3 × 3 m to 6 × 6 m. For the footprint, add 80 cm to the width and 2.6 m to the length. For example, a 6 × 6 m pod needs about 6.8 × 8.6 m.
Do we need our own content?
No. We can create it for you, adapt one of our Story Formats, or work with content you already have.
Do we need staff to run it?
No. Our crew takes care of everything. If you'd like, your team can adjust the show from a phone with See Play Show.
Can it travel?
Delivery is free within Dubai. Other regions in the UAE are AED 2,000. Outside the UAE, get in touch.
We don't have the budget yet.
You can hold a date now with a deposit.
What's inside the pod?
4K laser projection on three walls, a soundscape that responds to visitors, and interaction that reacts to movement and gestures. It's fire-rated, modular and transportable.